Born Wild Gifts

Born Wild Gifts is a family-run business which offers unique and delightful soft toys that are inspired by South African wildlife.


Born Wild Gifts



A collaboration with Born Wild Gifts and Lightwell Digital to design a custom PPC and social media strategy that would help to generate brand awareness and increase online sales. Design and implement an online marketing strategy and express the brand values of a love for nature and bringing joy.

Green and orange are two key colours that represent the natural habitat of many South African wild animals, dense bush and open grasslands. The project language is fun and light-hearted and uses quality photography as well as user generated content across digital platforms – website and social media.